Course CatalogInteractive Unit Economics
Diagnostic Simulator

Nepal Real ROAS & COD Calculator

Calculate your genuine cash profit after accounting for courier return rates (RTO), reverse shipping penalties, customer message costs, and wholesale costs in Nepal.

Adjust Campaign Variables

Daily Ad SpendRs. 1,500
Cost Per Message (Ad Spend / DMs)Rs. 25
Retail Price (To Customer)Rs. 2,499
Wholesale Cost (Mahabouddha / Importer)Rs. 1,100
Courier Delivery Fee (Forward)Rs. 150
Chat Closing Rate (Inquiries to Booked)30%
Courier Return Rate (COD RTO)28%
Real Net Profit / Day
+Rs. 13,462

Net Profit Margin: 41.4%

Fake Ads ROAS

29.99x

Real Cash ROAS

21.66x

Daily Unit Flow

Customer Messages:60
Booked Orders (30%):18
Delivered to Customer:13
Returned Parcels (RTO):5
Real CAC (Delivered):Rs. 115 / order

Healthy Unit Economics

Your wholesale margin (Rs. 1399) comfortably absorbs your 28% return rate. Scaling ad spend will grow net bank deposits.